"Esos Ojitos” – Music Video

Music Video Production
Casting
Video Production
Branding

Marca Registrada

"Esos Ojitos” – Music Video
Mirrah Creative Agency collaborated with Marca Registrada on two major creative projects: producing the music video Esos Ojitos and serving as the official concert photographer. From managing full-scale production to capturing the raw energy of a live show, Mirrah delivered visuals that showcased the bands artistry both on screen and on stage.
Client
Marca Registrada
Released
October 11, 2024
Oct 11, 2024
Timeframe
3 months
Project Type
Music Video Production
Technology
Abobe Sony
Marca Registrada

Overview

In addition to the music video, Mirrah also served as the official photographer for one of Marca Registrada’s concerts. The focus was on capturing the essence of the live experience—both the band’s energy on stage and the excitement of the audience. These images provided powerful visual assets that extended the band’s brand presence across media, press, and fan engagement.
For the music video “Esos Ojitos,” Mirrah Creative Agency stepped in as producer, overseeing the entire process from start to finish. This included bringing the right team together, handling casting, and securing the perfect locations to match the song’s emotional tone. The result was a seamless production that translated Marca Registrada’s vision into a polished visual story for their fans.
Girl plays in the beach
Girl plays in the beach
Forest run
Forest run
Marca Registrada

The Challenge

For the “Esos Ojitos” music video, the challenge was to take the band’s creative vision and turn it into a full production. This meant building the right team, finding talent that matched the song’s story, and securing locations that felt authentic to the music’s emotional tone.
Black guy jump on the stairs
Black guy jump on the stairs
Black guy jump on the stairs
Girl doing workout
Girl doing workout
Girl doing workout
Girl drinking smoothies
Girl drinking smoothies
Girl drinking smoothies
For the live concert, the challenge was different: capturing the raw energy of Marca Registrada’s performance in real time. As official photographer, the goal was to document both the band’s presence on stage and the excitement of the crowd—delivering images that could represent the band long after the show ended.
Marca Registrada

The Solution

For “Esos Ojitos,” Mirrah took full ownership of production—assembling the crew, casting the right talent, and locking in locations that matched the song’s mood. From pre-production through the final shoot, every detail was managed to ensure the music video came to life exactly as envisioned.
Woman workout in the gym
Woman workout in the gym
Woman workout in the gym

Abobe Sony

Green smoothie
Green smoothie
Green smoothie
Girl doing yoga
Girl doing yoga
Girl doing yoga
At the concert, Mirrah shifted roles behind the lens as the official photographer. By capturing the band’s energy on stage and the audience’s reactions in real time, the result was a set of striking, high-quality images that told the story of the live experience and strengthened the band’s visual brand.
Woman workout in the gym

Marca Registrada

Marca Registrada

Performance Results

The “Esos Ojitos” music video was delivered smoothly from concept to final cut, giving Marca Registrada a polished visual piece that connected with fans and matched the band’s artistic vision.
Music Video Impact
Music Video Impact

"Esos Ojitos” connected with fans on a massive scale.

100K+
100K+
100K+
Capturing the Experience
Capturing the Experience

200+ Professional Images delivered for press, marketing, and fan use.

20%
20%
20%
Performance Impact
Performance Impact

Users report improved training efficiency

20+
20+
20+

The concert photography captured the energy and emotion of the live show, providing powerful images that the band could use across press, marketing, and social media to extend their reach beyond the stage.

Marca Registrada

Final thoughts

The Stride Apex digital platform demonstrates how thoughtful digital product design can enhance physical products. By creating an intuitive interface for complex technology, we've helped transform smart athletic wear from a novelty into an essential training tool.

Marca Registrada

Credits

Credits

Daniela SM
Lalo Gonzalez
Roberto Trujillo
Joshua Libertine
Creative Director | Producer
Director
BTS Photographer
Director of Photography

Marca Registrada

Credits

Daniela SM
Lalo Gonzalez
Roberto Trujillo
Joshua Libertine
Creative Director | Producer
Director
BTS Photographer
Director of Photography
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